Frequently Asked Questions

You have questions, we have answers. Find quick answers to common questions about our services, technology, and process.
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Our Services
& Your Business

What does a typical engagement look like?

It starts with a conversation about your specific business challenge. We provide direct access to our senior data scientists and strategists to identify the opportunity. We then propose a clear, custom solution with defined goals—whether it’s a bespoke data science project or deploying our CONTENTPAQ platform.

I'm a startup planning a product launch. Can you help?

Yes, this is a core strength. We help startups use predictive analytics to define target markets, optimize pricing, and build a data-driven go-to-market strategy. We’ve worked with numerous tech products, like Liberty Condos, to build their initial marketing automation and data frameworks from the ground up.

What kinds of clients and industries do you typically work with?

Our clients range from global enterprises to fast-growing startups. We have deep experience across many verticals, including finance, retail, technology, and healthcare. We are a good fit for any company that wants to use data science to solve a core business problem, like customer acquisition or retention.

Are you a marketing agency or a tech company?

We are a hybrid data science firm. We are engineers and data scientists who apply our technical expertise to solve business and marketing challenges. Unlike a typical agency, we build custom AI models and marketing automation engines, not just run ad campaigns.

How do you measure the success of a project?

We define success with you before we start. All our work is tied to clear, measurable business outcomes like lowering customer acquisition costs (CAC), increasing customer lifetime value (LTV), or improving operational efficiency. We focus on delivering a tangible ROI.

Data, Technology
& Support

How do you handle our company's sensitive data?

Data security and privacy are foundational to our work. We adhere to strict protocols for handling all client data, ensuring it’s encrypted, secure, and used only for the project’s defined scope. We build solutions designed to work within your existing security framework.

What is CONTENTPAQ?

CONTENTPAQ is our new, all-in-one autonomous AI marketing engine. It’s designed to automate your entire digital marketing strategy—from AI-generated content and social media to ads and incentives. It is currently in beta with select partners and scheduled for a full release soon.

Do you offer support for your services?

Yes, we offer 24/7 support for our active clients via our ticket system. You can visit the Contact page, select “Support,” and enter the details. We are also implementing an AI-powered support system to provide even faster, more comprehensive assistance.

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About
INCENTIPAQ

What happened to your older products like COUPONPAQ?

COUPONPAQ was our successful digital incentive platform. We officially discontinued it in 2022. The deep insights and technology from COUPONPAQ’s retention models were foundational in building our next-generation AI platform, CONTENTPAQ.

How long has INCENTIPAQ been in business?

We’ve been in business for over 25 years. We started in the early 2000s building enterprise-level web solutions and have evolved to become specialists in data science and AI-driven marketing.

Where are you located?

We are a digital-first company. This allows us to work with clients globally. You can reach our team any time at hello@incentipaq.com or 1-800-PAQ-9525.

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You want to compete in this modern world.
Let's make it happen.

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